Google Latest SEO Updates 2015-16

Image taken from Google re use image results

Here are recent SEO Major Updates

1. Search Quality Rating guidelines: https://googlewebmastercentral.blogspot.in/2015/11/updating-our-search-quality-rating.html
2. New webmaster design look: https://googlewebmastercentral.blogspot.in/2016/01/new-year-new-look-introducing-our-new.html
3. Accelerated Mobile Pages (AMP): https://googlewebmastercentral.blogspot.in/2016/01/amp-error-report-preview-in-search.html
4. Mobile Friendly Update: https://googlewebmastercentral.blogspot.in/2015/04/rolling-out-mobile-friendly-update.html
5. New structured data testing tool: https://googlewebmastercentral.blogspot.in/2015/01/new-structured-data-testing-tool.html
6. Doorway Pages Update: https://googlewebmastercentral.blogspot.in/2015/03/an-update-on-doorway-pages.html
7. Google Search Console: https://googlewebmastercentral.blogspot.in/2015/05/announcing-google-search-console-new.html

Source from Google's official blog: https://googlewebmastercentral.blogspot.in/

Penguin 2.1 update details

The head of the Google web spam team Mr. Matt cutts announced penguin 2.1 update details via twitter on 5th October 2013.

This update affects one percent of searches to a noticeable degree.

Google has always said effective seo can make a site more crawl-able and make single pages more accessible and easier to find.

If your website keyword ranking is affected by this penguin 2.1 update, you can follow the below steps:  

Effective seo steps:

1. Create best content.
2. Make websites faster to the users and search engines.
3. Build quality relevant links.
4. Target best local links

Avoid the below things:

1. Link exchange : Reference URL: https://support.google.com/webmasters/answer/66356?hl=en
2. low quality and cheap links
3. poor content
4. keyword filling
5. Over optimization

Finally Google always want user doing white hat seo.

Source: http://googlewebmastercentral.blogspot.in/2012/04/another-step-to-reward-high-quality.html

Relevance lessons - SEO Updates

Where is relevance?

90% of people doing SEO blindly. Because they do not know how to do smart SEO they are always thinking about huge and bulk submissions in low page rank sites to complete their targets. But end of the month they Will not get any results because of missing Relevance in their work.

 

Confusion missing Relevance

What is Relevance:

Relevance means the relation of something to the subject at hand.

I have seen so many online  SEO companies and I have read much articles about SEO, they are always promote their companies information but they did not release useful information to the users. And so many marketing organizations running  SEO companies these companies building huge links every time but they did not concentrate on quality links. Relevance is first priority to get ranking:

Some useful points about Related Search Engine Optimization:

1. Text is more important now not links. Write quality content to the users.
2. Do not promote your links in low quality sites, promote your text with relevant links in high quality sites. 
3. Stop it over optimization
4. Upload useful or necessary own images and videos only.
5. Read Google Guideline

SEO Local Directories Updates and Tips

Importance Of Local Directories:

Most of the people search for local business on line. For example if your business geographic location is united kingdom you need to collect UK directories and add your business listing here. If your website is all ready indexed in that particular local directory your site will get good traffic.  

Tips on to promote your business website in local directories:

1. Collect High value directories which are 3 to 10 page rank sites.
2. Verify the web directory it is related to our category or not.
3. Read terms and conditions of the website.
4. Do check it out the website posting is free or paid.
5. Find out traffic of the website.
6. Register with your original user name.
7. Update your profile with contact number, email id and upload your authorized images.
8. Choose right category
9. write relevant Title and Description
10. Update your website URL in profile page.
11. Add your business information with good phrases.

After approval of your website you can share your business listing in your social networks and participate to write reviews and comments of the post.So that your website will get good traffic and your keywords will be top on search results.

Seo Learning, updates

Hi, all i want to say something about seo. If you want good ranking to your website - keywords just follow the rules.

1. Collect good high page rank websites
2. Read terms&conditions of the website
3. Select your relevance category
4. create good profile about your website
5. Post your quality content
6. Maintain good relationship with your webmasters and followers.
7. Don't  post duplicate content and repeated posts.