Google is rolling out a mobile friendly update

Yes, Google is rolling out a mobile friendly update!

Google said mobile friendly sites are now SEO ranking factor, today updated their mobile friendly algorithm to give rankings to mobile friendly sites on mobile search results.

Primarily this update concentrate on high quality relevant sites which are better readable without zooming and tapping. Page should be avoided unplayable content and horizontal scrolling.

What is the main advantage with this mobile friendly update?

1. This update affects on mobile devices search rankings to all languages and locations for all individual pages.
2. Also, Google said, search query is a still a very strong signal with a high quality content.
3. It is a page wise update not entire sites.

Here are more details and FAQs about mobile friendly update http://googlewebmastercentral.blogspot.in/2015/04/faqs-april-21st-mobile-friendly.html

Is your website is Mobile friendly or not?

Google has confirmed mobile friendly sites are search engine ranking factor. It will be work from April 21^st 2015.

Mobile Friendly

Primarily you can analyze your website in Google official mobile test tool. The following mobile tool provides status of your website and also provides mobile friendly suggestions to get better visibility in all mobile devices.

If your website is not mobile friendly you can update your website with responsive design and get full length mobile friendly guide here.

 

SEO Suggestions

1. Do not disallow images, CSS and java script in robots.txt.
2. Font size should be readable without zooming in mobile devices.
3. Make all pages mobile friendly.
4. Get more suggestions in Google webmaster tools Search Traffic under Mobile usability option.                                            

Conclusion 

Make your sites mobile friendly before 21^st of April. There is a chance to get good results in search engines and mobile search results. To learn more about mobile friendly you can visit